Weekly Web3 Brand Tracker
November 29, 2022

Weekly Web3 Brand Tracker

🧸 Mattel launches its own NFT marketplace

The leading toy brand is launching its marketplace on the Flow blockchain. The brand is taking the opportunity to translate iconic Mattel IP into digital art and engage directly with customers. More.

👛 Bloomingdale’s opens virtual holiday shopping experience

Bloomingdale’s is offering customers a unique user experience, akin to a virtual mall, with brands including Chanel, Ralph Lauren and Nespresso launching in the space. More.

🥊 First ever boxing event streamed in the metaverse

Floyd Mayweather and Deji Olatunji’s exhibition match was streamed in the MVB Worlds metaverse. More.

🏨 InterContinental Hotels releases 10 NFTs with luxury travel benefits

NFT holders will receive InterContinental Ambassador status and a one night stay at the new InterContinental Rome Ambasciatori Palace. More.

✈️ AIR MILES expands its loyalty programme to the metaverse

Through a partnership with Tokens.com and the Metaverse Group, AIR MILES will enable partners to issue “miles” in the metaverse, providing a new way for AIR MILES collectors to earn while engaging with brands. More.

🎮 Rockstar bans NFTs in GTA Online roleplay server rules

The video game publisher has warned users not to misuse Rockstar’s IP or import and misuse other IP. More.

🧤 Springfield launches digital wearables in two metaverses

The brand, which has a presence in over 70 countries, is launching a “metacollection” that will enable Roblox and Decentraland users to kit out their avatars with Springfield clothes. More.

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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