The makeup brand’s DAO, GORJS, will develop a community of virtual artists and aims to set a precedent for what beauty will be in the metaverse. The NFT collection, FKWME, will unlock perks and generate GORJS, giving FKWME holders greater voting power in the DAO. GORJS will be the world’s first beauty DAO. More.
The jewelry brand unveiled a digital version of its “Blooming of Ages” ring at Meta Z lounge, Seoul. More.
H&M’s Loooptopia also includes other social interactions designed to enhance immersive brand engagement. More.
Fans of the cosmetics brand can enter ‘Plumpverse’ and earn discounts and vouchers, virtually trial new products using an AR filter, and learn about the brand. More.
Off the back of its $6 million raise, digital fashion leader House of BlueBerry has partnered with Boy Meets girls to release digital wearables which can be purchased to kit out Roblox avatars. More.
The firm has launched its Polygon-based software wallet and MetaMask competitor as an iOS mobile app to over 1 million users. More.
AUDN plans to release the reserve-backed stablecoin on Ethereum and Algorand later this year. The stablecoin will facilitate faster and cheaper cross-border transactions. NAB is the second bank in Australia to release a stablecoin. More.
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