The release would be the first case of NFTs being integrated into Fortnite, which has 242.9M monthly active players. Read Article.
The partnership with the leading NFT artist will result in a range of digital and physical product drops, including NFC-tagged sneakers. The first product, the product-linked Trefoil Flower Mint Pass, will launch on June 22nd on OpenSea. Read Article.
The Tequila brand, co-founded by musician Sammy Hagar and television chef Guy Fieri, has launched The Santo Spirits Club. NFT holders receive exclusive benefits, all of which will be revealed with the release of Santo Spirits’ new Anejo tequila in the near future. The project is designed to provide holders with ongoing rewards to encourage continued engagement. Read Article.
The leading retailer is building on its previous metaverse offering, Black Station, with the launch of Black Station 2. The metaverse will offer an “immersive digital retail experience”, with opportunities for PUMA Pass NFT holders to purchase and redeem phygital sneakers. Read Article.
The event took place on Decentraland, Roblox, and Spatial and featured several beauty brands including Neutrogena, Lush, and Glossybox. The experience had mixed reviews, with some media outlets citing tech problems and low visitor numbers. Read Article.
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